Data Protection Explanation

Personal information

Data protection is a top priority for the Tourismus Marketing Gesellschaft Sachsen mbH. Our privacy practices are in accordance with the Federal Data Protection Act (BDSG) and also the German Telemedia Act (TMG). In general, you can visit the Tourismus Marketing Gesellschaft Sachsen mbH on the web without specifying your identity or your personal data. We shall ask for and use your personal data solely for the processing of bookings, unless you would like to utilise any additional services. In certain cases, however, we require information from you, e.g., your complete name, your address and email address as well as your telephone number. We shall notify you before we collect personal information from you on the Internet.

Generally, our website can be used without providing personal data. Insofar as personal data (for example name, address or email address) is collected on our website, this is done on a voluntary basis as far as possible. This data is not on passed on to third parties without your explicit approval.

Please note that data transmission on the Internet (e.g. when communicating by email) may have security loopholes. Complete protection of data from third party access is not possible.

Use of the contact data published within the framework of the imprint obligation by third parties for sending advertisement and information materials which is not expressly requested is hereby expressly excluded. The site operators reserve the right to take legal action in case of unsolicited promotional information, such as spam emails.

If you agree to give us personal information over the Internet, which we need for communicating with you or for processing your booking, we shall inform you about the nature of usage of this information. If you inform us that you do not wish that this information be used for making future contact with you, we shall respect this request.

The information collected by the Tourismus Marketing Gesellschaft Sachsen mbH shall be used internally by the authorized personnel for the following three main purposes. 1. We collect information to find out how we can improve our site by examining which areas, facilities, and products are the most popular. 2. We collect information to optimise our site for the personal requirements of our customers. Perhaps in the future, we shall, for instance, recommend products or facilities that you might like. We use the information about which products or facilities you have preferred in the past as the basis for these recommendations. 3. In addition, we record the domains through which the users visit us. We analyse this data to determine trends and statistical data and then we delete this data subsequently. Personal information of our customers is not passed on, sold, or transmitted in any form to third parties.

Upon request, we shall share the information free of charge regarding the data stored about yourself or your pseudonym. If you wish to avail of this option, please send a message to the Tourismus Marketing Gesellschaft Sachsen mbH. Likewise we are obliged to update, block or delete the data stored about you, on request.


There are various technologies, including the so-called cookies, which can be used to provide you with individual customised information from a website. A cookie is a data element which can be sent from a website to your browser, which then stores this data element on your system. Cookies or other technologies are used on some pages of the Tourismus Marketing Gesellschaft Sachsen mbH to optimise our service to your requirements when you revisit our site. We use this cookie data e.g. to record the clicks you make on the website of Tourismus Marketing Gesellschaft Sachsen mbH. Furthermore, we hereby learn if you have visited the site Tourismus Marketing Gesellschaft Sachsen mbH earlier and whether you have visited the site from a particular Internet link or banner advertisement. You can set your browser so that you will be notified when a cookie is received. This way you can decide whether you want to accept this cookie. The data stored in our cookies are not associated with your personal data (name, address, etc.). Persistent cookies are stored by Google for two years. After that they are deleted automatically.

eTracker Technologies

Data is collected and stored on this website for marketing and optimisation purposes using technologies of etracker GmbH ( User profiles are created under a pseudonym from this data. Cookies can be used for this purpose. Cookies are small text files that are stored locally in the cache of the website visitor's Internet browser. Cookies enable the re-recognition of the Internet browser. Without the express permission of the concerned person, the data collected using etracker technologies will not be used to identify the visitor of this website and is not merged with the personal data of the bearer of the pseudonym. The data collection and storage can be revoked at any time with future effect.

Outdooractive Technologies

Technologies of Outdooractive GmbH & Co. KG are used on this website. Outdooractive data protection policies apply, these can be viewed at Outdooractive GmbH & Co. KG is responsible for the content of and the data protection-compliant handling of the user data. According to the information of Outdooractive GmbH & Co. KG, all data protection laws and regulations are followed precisely, in particular the Teledienstdatenschutzgesetz (TDDSG), the Bundesdatenschutzgesetz and the data protection regulations of the Telekommunikationsgesetz §§ 85ff and the statutory requirements at EU level. The data privacy statement is a component of the GTC of

Privacy policy for Facebook, Google+ and Twitter plug-ins (Like button)

Plugins of the social networks Google+, Twitter and Facebook (Facebook Inc., 1601 Willow Road, Menlo Park, California, 94025, USA) are integrated on our website. The Facebook plugins can be recognised by the Facebook logo or the "like button" on our site. You can find an overview of Facebook plugins here:

Normally, a direct connection is established between your browser and the servers of the social media service providers Google+, Twitter and Facebook through the respective plugin. This way the provider receives the information that you have visited our page with your IP address.

We have built a special protection and thus particularly meet the laws on data protection Because: Only after you enable these buttons and thus consent to communicate with Facebook, Google or Twitter, they become active and establish the connection to the social networks.

The 2-click system

The connection to the social media services is established only on the second click of the particular button. If you are already logged into the social network of your choice, then Facebook and Google+ opens without opening another window. A pop-up window appears for Twitter, where you can edit the text of the tweet.

Clicking on one of these buttons therefore means that you are granting your consent as a user to share data with the particular operator of the social network. But only for this one site and the selected service. The disabled button reappears when other TMGS pages are opened. Thus, you can use the social networks without them creating complete surfing profiles.

It is also possible to activate all the buttons permanently.
For persons who consider data transfer as immaterial and for whom convenience is important, such persons can permanently activate the button of the social network that they regularly use. To do this, tick the appropriate check-box under the gear icon and then it has the same status as on many other websites: The selected button is always directly active. This can be changed later again using the gear icon.

Please note that as provider of the pages, we have no knowledge of the content of the transferred data and its usage by Facebook. You can find further information on this in the data protection policy of Facebook at
If you do not want Facebook to associate your visit to our website to your Facebook user account, then please logout of your Facebook account.

On our websites functions of the service Instagram are embedded. These functions are offered by the Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA. If you are logged in to your Instagram account, you can link contents of our websites to your Instagram profile by clicking the Instagram button. By this ,Instagram will associate the visit of our websites with your user account. We would like to point out that we, as providers of these websites, do not obtain knowledge about the contents of transmitted data as well as their use by Instagram.

For further information, please review the Privacy Policy of Instagram:

Responsible authority:

in accordance with Federal Data Protection Act - see imprint.

Questions and information/ contact data protection officer                         
Please contact our data protection officer for further questions, suggestions or comments on the topic of data protection: Astrid Kloss - Consultant for data protection and data security,

The rapid development of the Internet calls for adjustments of this data protection policy from time to time. You shall be informed at that point about the changes.

Dresden, January 1, 2017



Privacy policy for Google Analytics

This website uses Google Analytics, a web analysis service of Google Inc. ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and which enable the analysis of your usage of the website. The information generated by the cookie about your usage of this website is normally transmitted to a Google server in the USA and is stored there. However, in case of activation of IP anonymisation on this website, your IP address is abbreviated by Google within Member States of the European Union or in other Member States which are party to the agreement on the European Economic Area.

Only in exceptional cases, the full IP address is transferred to a Google server in the USA and then abbreviated there. On behalf of the operator of this website, Google will use this information to analyse your usage of the website, to compile reports about the website activities and to provide further services related to website usage and Internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics is not merged with other data of Google.

You can prevent the storage of cookies by making appropriate settings in your browser software; However, please note that in this case, where applicable, you cannot use all the functions of this website to their full extent. Furthermore, you can prevent the capture of the data generated by the cookie and the data related to your usage of the website (including your IP address) by Google and also prevent the processing of this data by Google by downloading and installing the browser plug-in available at the following link:

You can prevent the data capture by Google Analytics by clicking on the following link. An opt-out cookie is set, which prevents the future capture of your data when you visit this website: Disable Google Analytics

You can find more detailed information about the terms of use and data protection policy here: or at

Please note that on this site, Google Analytics code has been extended to include "GAT._anonymizeip(); to ensure anonymous collection of IP addresses (so-called IP-masking).